02 October 2020
IWMA enjoyed a successful exhibition at wire China 2020 in Shanghai from September 26-29. Our new branding was showcased for the first time at an exhibition and not only were we immensely proud of how it looked it went down very well with exhibitors and visitors alike. With the care and support from the industry […]
IWMA enjoyed a successful exhibition at wire China 2020 in Shanghai from September 26-29. Our new branding was showcased for the first time at an exhibition and not only were we immensely proud of how it looked it went down very well with exhibitors and visitors alike.
With the care and support from the industry and professional associations, wire China and Tube China welcomed 36,552 buyers to Shanghai, China. Meanwhile, the total exhibition area of wire China reached 54,000m² to accommodate 725 exhibitors to showcase their products and technology, interacting with trade buyers face to face under the strict hygiene measures conducted by the organisers.
Due to the travel restrictions, the number of foreign participants to the exhibition fell this year, but the enthusiasm from local Chinese clients and those international enterprises who have branches and partners in China remained high.
This year, wire China welcomed more than 640 Chinese companies to showcase a wide range of products and technical solutions, including wire manufacturing and finishing machinery, process technology tools, auxiliary process technology tools, materials, special wires & cables, measuring & control technology, testing engineering and specialist areas, etc.
Besides to the local exhibitors, two overseas pavilions, one from Germany and one from France, exhibited at Hall W1. Their branch offices or agents in China presented the latest innovations and cutting-edge technologies to visitors onsite.
In addition, the participation of high-end visitor delegations was another highlight of wire China. 49 organizers of buyers group with near one thousand people visited the exhibition, bringing clear purchase intention to exhibitors.
Many thanks go to Messe Düsseldorf (Shanghai) Co., Ltd. for making the exhibition run smoothly during this difficult time and to all those that attended. Also, thanks to Anna and Joy who managed the IWMA stand due to travel restrictions.
We look forward to attending wire China 2020 scheduled on September 26-29, 2022.